Capri, c’est pas fini!

Ok, excuse the french title, it is very bad but I couldn’t help… too much reading of “l’Equipe” gave me this bad taste for crappy headlines!
the best iced coffee of NYC?

Caffe Capri is located on Graham Avenue in the east side of Williamsburg, close to the BQE, on this section of the street that is also called Via Vespucci. For those who don’t know this area, behind the few hip and very Williamsburgish stores and coffee shops, there is still in this area a very strong and still alive italian presence and culture that has, let say, a tiny bit more of authenticity. A community issued from one early wave of italian immigration to the US in the 2nd half of the 19th century. When I started to spend some time in the neighborhood, that is what I was in fact really enjoying. Pork store, italian bakery, small pasta factory… all this feels good!

So Caffe Capri belong to that family. It is the first thing you can’t miss about it, even without entering the shop!

But enter the store please, it’s way more than this. You will see why this place is a gem! Yes, a gem, a miracle, a permanent surprise, a delight, something else, the opposite of the coffee shop code… Enter the shop, order an iced-coffee, take it with no sugar may be, you might want an italian pastry with it, you will then touch the miracle. Do that a sunday mid morning, take your coffee out on the street and seat in one of these deliciously old rubber-covered chairs that could have belong to my grand mother’ house. Stay here till the time for sunday lunch comes. You should be in it, experience the delight!

Caffe Capri is THE shop that I don’t want to die. The one and only in this street that I don’t want to be replaced by a new Brooklyn Industries. The one that makes me travel without moving. Its weird and very rare opening time and its not-that-young ownership of course feed that thought but if that would happen, I wish I would just react, buy and run the place, as it is , for many more years, per pure respect!

Ok, you haven’t heard yet anything about coffee and might think I’m loosing it! I am only able to say a few words about the Iced Coffee, it is the only thing I drink there. It is like the place, different and lovely. “Best in NYC” they say… can’t say this exactly but it is unique and very nice and pleasant to sip. Unlike usual Iced Coffee, this one is always a bit sweet, even without added sugar. It isn’t made with ice cubes but with crushed ice, which contribute to make it sweeter I think. It has a different flavor, a different taste and doesn’t play in the same category has others. It is clearly not here about revealing the essence of coffee but the essence of the place! And it works!

Well, honestly, for more, come visit!

  • Caffe Capri
    427 Graham Avenue
    Brooklyn, NY
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Brooklyn Roasting Company, it’s (almost) all right!

I’ve been spending a fair amount of my time in Dumbo lately, where I often work at Dumbo Startup Lab , a very nice take-it-easy cowork that I recommend. Clearly, I think Dumbo is my favorite work spot in NYC now. I stay on the east of the East River, can go there by bike or boat, and enjoy the energy and the always astonishing views you can get from it.

But ONE major reason why Dumbo rank so high to me is definitely because Brooklyn Roasting Company headquarter and coffee shop is there. Located one block from my cowork, at 25 Jay Street, it is the perfect spot for a morning americano (may be with one of their nice egg sandwich), the post-lunch espresso and may be one more drink at some point in the day.

So here we go, 5 reasons why it’s now one of my favorite coffee shops in town.

  • It’s really Cool, but not too Cool, not too Hip… compared to places like Stumptown or Blue Bottle shops. Don’t get me wrong, I usually love what I drink in these and find their shops very nice but, really, does it have to be this parade! This doesn’t make you feel comfortable! At least speaking for me… The Brooklyn Roasting shop is none of that and I feel home!
  • Their menu is really well done. As an espresso drinker, I can only be happy to have the choice between 5 different espressos! And not to forget to mention the prices which are really reasonable.
  • You can buy and bring back home a nice and constantly changing selection of coffee, in very nice cans.
  • The bar and the place in general is just beautiful and it’s nice to watch the roasting work closely.
  • Nothing to deal with coffee but the graphic design of all the stuff they do is just really well done and solid. Very very good design, which made me bought a few t-shirts there for friends and for myself. Kudos to the one in charge!

Of course, even more importantly, they also do a very good job on the drinks, I really like it! May be not the top of the cup but definitely very good coffee there and too many things for me to speak about it here!

There are a few things to be said though:

In my neighborhood (greenpoint), there are  a few places pouring their coffee. I won’t name them but two of the three places very close to my house are doing a terrible job behind the Marzocco and this is not helping… Here, I have the impression folks like Stumptown pay much more attention to quality control of their reseller. May be they should pay more attention to that!

Even in the main coffee-shop, I had a few times a barrista not able to do a decent espresso machiatto. Here as well, more training would be welcome!

but beside that, all good! Go check it out if you are in the area.